Advertising Techniques News & Blog

Google + Communities, the next big thing.

Google + Communities was launched a few days ago and it already has an immense amount a buzz around them. So what’s with all the hype around this “new thing” and how will it benefit your business? There is a lot of skepticism when it comes to Google + and…

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Radio Doesn’t Work….Unless You Ask

In the world of radio advertising, things never change. The medium has been around for almost 100 years and regardless of the rumors, it is not going anywhere. For whatever the reasons, radio still doesn’t get the credit it deserves. The advertising agency business is filled with great radio success…

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Are You Getting What You Paid For?

When you order a center-cut filet mignon in a fine restaurant, you know what to expect. So how do you react when your steak arrives and it is commercial- grade chopped sirloin? You complain to the waiter, send it back, or maybe refuse payment. You should do the same with…

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